TikTok: Marketing to The Masses

TikTok, the video-sharing social networking site, which was introduced to the US market in late 2018, has grown to become one of the most popular apps in the world today. When the COVID-19 pandemic emerged in March, people quarantined at home were looking to entertain themselves and interact with others. This lead to TikTok’s take off; the app saw a …

Me, Myself & I – Halie Engelhardt

Hi! I’m Halie, and I am a senior at Trinity University in San Antonio. I’m expected to graduate in May 2021 with a double major in Marketing and Spanish. Throughout my time at Trinity, I have learned about the science behind marketing and how to implement effective marketing strategies. I love interacting with people every day, and this is the …

From One Boss To Another: Merilyn Gove’s Story

Luna Brand Management opened its doors in 2015, but some could say that the seed was planted in 1963 when Diamando “Merilyn” Bochos was born. Who is Merilyn Bochos, now Gove? None other than the expert Accounting Specialist on the Luna team, and more importantly, the rockstar mother of our fearless leader, Christina England. Merilyn was born on the island …

Luna Brand Management Receives 2020 Best of Converse Award

Luna Brand Management Receives 2020 Best of Converse Award Converse Award Program Honors the Achievement CONVERSE July 6, 2020 — Luna Brand Management has been selected for the 2020 Best of Converse Award in the Consultant category by the Converse Award Program. Each year, the Converse Award Program identifies companies that we believe have achieved exceptional marketing success in their …

How to Kickstart Your Brand Post-Pandemic

As we approach the halfway mark, we can confidently say that 2020 has been a year of unexpected battles and challenges; a year that’s tested our strength and given us the opportunity to persevere personally and professionally. COVID-19 has caused us, as a society, to make a shift in countless ways. As a business and as a brand, it’s vital …

Overcoming the COVID-19 Pandemic

Over the past few months, our country has been battling the COVID-19 virus. This virus created a pandemic where citizens were asked, unless you are an essential worker, to stay at home. Understandably, this decision was what was needed to save millions of lives. However, it also put financial strains on many small businesses, including Luna Brand Management. Our clients …

The Story About ME! — Valeria Lopez

Hello! My name is Laura Valeria Lopez, but I go by 𝕍𝕒𝕝𝕖𝕣𝕚𝕒. I’m currently a Senior at St. Mary’s University and expected to graduate in May 2020! (So close yet so far). I like to think that the intern position offered to me at 𝓛𝓾𝓷𝓪 was a blessing in disguise, and I am going to explain why. Before starting this …

Influencers: The New Age of Marketing

A few years ago, around 2012, we saw a gradual shift in what social media had been in the few years prior. Even 8 years ago, if a person looked up the term “Social Media Influencer,” there either would have been no results or none that could properly explain the term as it is used today. Influencers didn’t just come …

Get To Know Me – Dominique☆

Hi! I’m Dominique, a senior studying Visual Communications at Bowling Green State University in Ohio. Within my major, I learned about photography, videography, print production, and interactive media. I specialized in interactive media, so anything to do with being online is what I love. So when I heard about Luna Brand Management through Autumn Newman, I knew immediately that I …

Our Mission & Values At Luna Brand Management

Luna Brand Management celebrated a very important milestone this year; four years as a growing team and social media marketing force. As we reflect on how fast these years went, and how tremendous 2019 was for us as a team, we are reminded of what brought us together in the first place: a commitment to our mission, vision, and goals. …